Rare Beauty Guide: Soft Pinch Blush, Contour & Lip Oil
Rare Beauty is the make-up brand built around the Soft Pinch collection: liquid blushes, liquid contours and tinted lip oils, plus the Positive Light liquid luminizers. We stock 26 Rare Beauty products, and most of them come in named shades, so this guide sorts them by product type to help you pick quickly.
Quick answer: A soft, dewy flush: Soft Pinch Dewy Liquid Blush. A matte flush: Soft Pinch Matte Liquid Blush Love. Glow on the cheekbones: Positive Light Liquid Luminizer. Sculpting: Soft Pinch Liquid Contour. Colour and shine for lips: Soft Pinch Tinted Lip Oil.
Which Rare Beauty product is for you?
| You want | Type | Start with |
|---|---|---|
| A natural, dewy flush | Liquid blush | Soft Pinch Dewy Liquid Blush Joy |
| A matte, soft-focus flush | Matte liquid blush | Soft Pinch Matte Liquid Blush Love |
| Glow on cheekbones and brow bones | Liquid luminizer | Positive Light Liquid Luminizer Enlighten |
| Natural-looking shape and depth | Liquid contour | Soft Pinch Liquid Contour Mellow |
| Sheer colour with shine on lips | Tinted lip oil | Soft Pinch Tinted Lip Oil Serenity |
Soft Pinch liquid blushes
The Soft Pinch liquid blush comes in a dewy formula (eight shades here) and a matte one. Shade names are the product names, so check each product page for the colour swatch before you choose.
- Dewy liquid blush, 7.5ml: Happy, Joy, Believe, Hope, Encourage, Worth, Virtue and Grateful.
- Matte liquid blush, 7.5ml: Love.
Browse more in Blush and Face Makeup.
Positive Light liquid luminizers
For a glow you can place exactly where you want it, there are five Positive Light Liquid Luminizer shades (15ml): Exhilarate, Outshine, Enlighten, Flaunt and Mesmerize. See more in Highlighter.
Soft Pinch liquid contours
The Soft Pinch Liquid Contour (14.88ml) comes in five shades: Mellow, Solace, Peaceful, Sublime and Tranquil. Find similar products in Bronzer & Contour.
Soft Pinch tinted lip oils
The Tinted Lip Oil (3ml) is a lip oil with colour, and its tags mention hyaluronic acid. There are seven shades: Serenity, Delight, Wonder, Joy, Happy, Hope and Honesty. More lip products in Lip Gloss & Oil and Lip Makeup.
Tip: Liquid blush and contour are strong in colour, so start with a small amount and blend with your fingertips or a sponge before adding more. Put liquid products on before loose powder. Pick shades in natural light and look at the swatch on each product page.
Shop blush Shop highlighters Shop lip oils
Frequently asked questions
What is Rare Beauty best known for?
The Soft Pinch collection: liquid blushes, liquid contours and tinted lip oils, alongside the Positive Light liquid luminizers.
What is the difference between the dewy and matte Soft Pinch blush?
The dewy blush is named Dewy Liquid Blush and gives a fresh, glossy finish; the matte version, Love, gives a softer, non-shiny finish. Check each product page for the shade.
How do I use liquid blush and contour?
Apply a small amount and blend it right away with fingertips or a damp sponge, then build up if you want more colour.
Can I use the luminizer on top of make-up?
Liquid luminizers are usually applied after foundation and before powder, on the high points of the face. See the product page for the brand's directions.
Is Rare Beauty at lo la original?
Yes. lo la sells original products from authorised suppliers and delivers across all governorates of Egypt.